Senior Product Manager · Designer · Multi-Market Leader

Emmanuel
Kabeya

Fintech & Digital Payments · Africa

Senior Product Manager with 7+ years leading fintech and digital payment products across six African markets. Proven track record of launching and scaling high-impact platforms generating $400M+ in transaction value and $300M+ in revenue contribution — with a rare ability to operate fluently across strategy, design, and engineering.

EK
7+
Years
$400M+
Txn Volume
6
Markets
$300M+
Revenue
Worked with
Cellulant Corp Tingg Africa Qualis Digital Finance Ethiopian Airlines Kenya Airways Lyca Mobile
$400M+
Transaction Volume Influenced
$300M+
Revenue Contribution
$100M+
Txn Volume, Year One Launch
6
African Markets
Scroll
What I Do

Three disciplines,
one point of view

01
Product Design
End-to-end UX/UI design from discovery and wireframing through to high-fidelity interfaces and design systems. I build visuals that balance user needs, technical constraints, and brand coherence — producing assets engineers can ship with confidence.
UX Research UI Design Design Systems Prototyping Usability Testing Figma
02
Product Management
Owning the full product lifecycle — from problem definition and prioritisation to sprint planning, stakeholder alignment, and post-launch iteration. I translate business goals into clear product roadmaps that engineering, design, and commercial teams rally around.
Roadmapping Prioritisation Stakeholder Mgmt OKRs Go-to-Market Agile / Scrum
03
Product Strategy
Connecting product decisions to business outcomes. I define market positioning, identify growth levers, and build the strategic narrative that guides product investment — ensuring every feature shipped moves the needle on revenue, retention, or reach.
Market Analysis Competitive Intel Business Cases Growth Strategy Metrics & KPIs Payments / Fintech
How I Work

A repeatable process
for meaningful outcomes

Great products don't happen by accident. They're the result of a disciplined, human-centred process applied consistently — from the first stakeholder conversation to the first real user interaction and beyond. I follow four phases on every engagement.

Phase 01
🔍
Discover
User interviews, jobs-to-be-done mapping, competitive analysis, and stakeholder alignment. Understanding the real problem before touching any design tool.
Phase 02
🎯
Define
Synthesising research into a clear problem statement, success metrics, and prioritised feature set. Building the strategic rationale that grounds all design decisions.
Phase 03
✏️
Design
Iterative design from low-fidelity flows to polished interfaces and interactive prototypes. Continuous feedback loops with users, engineers, and business stakeholders.
Phase 04
🚀
Deliver
Detailed handover specs, design QA through development, launch, and post-release measurement against defined success metrics. The loop never truly closes.
Selected Work

Case Studies

Each project below represents the full product design and management cycle — from problem framing through to shipped solutions and measurable outcomes.

Platform Tool · Fintech
≡
Static
≡
Dynamic
□
Input
↗
Subflow
≡ Static Menu
1. Buy Airtime
2. Buy Data
3. Contact Us
1
2
→
□ Input Node
Enter Mobile
Number
Max: 25 chars
1
Tingg Africa · 2025–2026

USSD Flow Builder

A canvas-based visual platform that replaced hand-coded USSD journeys with a node-driven, drag-and-drop interface. What once took three months of engineering effort now takes hours — without writing a line of code.

3mo→hrs
Build time
6
Markets served
v2.0
Shipped
Node Canvas Design System API Integration Phone Emulator Handover Docs
View Case Study
Qualis Digital Finance · 2026

Qualis Customer Portal

A self-service web application giving Zambian microfinance customers control over loans, Q-Pay wallet, and account management — eliminating branch visits and reducing support call volume by a projected 20% within 90 days of launch.

20%
Call reduction
≥80%
Drawer completion
30%
Q-Pay adoption target
Web SPA Loan Management Q-Pay Wallet NRC Auth Zambia · Fintech
View Case Study
Web SPA · Microfinance
Welcome back, John 👋
🔔
JD
🏠
Home
📋
Loans
💸
Q-Pay
🃏
Cards
💳 Make a Repayment
⬆ Top Up
Q-Pay Balance
ZMW 5,882
Loan Balance
ZMW 38,700
Next Payment Due
ZMW 1,500 · Mar 2026
Q-PAY
•••• •••• •••• 4821
Health-Tech · Personal Project
9:41 ▲●●●
Good morning, Chanda 👋
📅 Book Appointment
💊 Order Meds
👨‍⚕️Doctors
❤️Vitals
📋Records
💬Messages
OT
Dr. Olivia Turner
General Practitioner
Today
2:30 PM
Online
Join Call Now
🩺GP ConsultationsActive
🧠Mental HealthActive
🚑EmergencySoon
Teladoc Zambia · Personal Project · 2026

Teladoc Zambia

A mobile-first telemedicine platform designed to bring doctors, mental health counsellors, pharmacies, and emergency services to every Zambian's phone. Built end-to-end — from market framing and UX through to 81 React components and a complete engineering handover — by me, as a demonstration of full-stack product thinking.

16
Screens designed
81
React components
3
Booking paths
Mobile-first UX React Prototype Mental Health Feature Flags Zambia · Health-Tech
View Case Study
In Progress

Ongoing Work

💳
Payment Channels
Tingg Africa
Tingg Payment Channels
Unifying Tingg's fragmented payment method surfaces into a single coherent platform experience — reducing merchant integration time and improving payment success rates across mobile money, cards, and bank transfer channels.
In active design
⚡
Platform Redesign
Tingg 7
Tingg 7 — Platform Redesign
A next-generation merchant experience for the Tingg platform. Redesigning core workflows, navigation architecture, and the design system from the ground up to support Tingg's Pan-African expansion strategy.
Discovery phase
Career History

Where I've worked

2025 – Present
Lusaka, Zambia
🚀 Founder
Teladoc Zambia
Founder & Chief Product Architect
→ Founded and leading the product vision and architecture for Teladoc Zambia — building Zambia's digital health infrastructure with a focus on accessible, mobile-first telemedicine experiences.
→ Defining the product strategy, technology roadmap, and go-to-market approach — applying fintech product leadership principles to healthcare access in Zambia.
→ Overseeing end-to-end product design, engineering coordination, and stakeholder partnerships to build a platform that expands healthcare access beyond urban centres.
2025 – 2026
Lusaka, Zambia
💼 Consultant
Qualis Digital Finance
Product Design & Strategy Consultant
→ Engaged as a product design and strategy consultant to shape the Qualis Customer Portal — a self-service web SPA giving microfinance customers full control over loans, Q-Pay wallet, and account management.
→ Delivered end-to-end design handover documentation — including design system, component specs, API endpoint mapping, and phased product roadmap — ready for engineering implementation.
→ Designed to target a 20% reduction in support call volume and ≥80% repayment drawer completion rate post-launch.
2022 – Present
Lusaka, Zambia
Cellulant Corp
Senior Product Manager / Product Owner
Tingg & Supply Chain Finance
→ Defined and executed product roadmap aligned to revenue growth and market expansion across 6 African markets.
→ Launched a digital payments product surpassing $100M+ in transaction volume within its first year.
→ Optimised merchant onboarding and checkout journeys for enterprise clients including Ethiopian Airlines and Kenya Airways, reducing checkout drop-offs.
→ Contributed to fintech product lines generating $300M+ in revenue.
2024 – Present
Nairobi, Kenya
Cellulant Corp
Product Designer — Digital Payments & Merchant Platforms
→ Designed core user journeys for merchant onboarding, checkout, and payment reconciliation flows across six markets.
→ Established reusable design components and patterns that improved development speed and product consistency across teams.
→ Supported launch of proximity payments solutions adopted across six African markets.
2020 – 2022
Nairobi, Kenya
Cellulant Corp
Product Owner — Tingg Digital Payments Platform
→ Owned backlog prioritisation and feature roadmap using RICE and MoSCoW frameworks, driven by business impact and revenue potential.
→ Spearheaded launch of two major product lines contributing $300M+ in revenue across B2B and B2C segments.
→ Conducted market research and user discovery to identify growth and retention opportunities across six markets.
2019 – 2020
Mauritius
Synove Energy
Research Expert
→ Conducted research in the energy sector in Mauritius, building strong analytical and investigative skills that directly inform a research-led approach to product discovery and user understanding.
→ Developed expertise in synthesising complex data into actionable insights — a skill that translates directly into user research and product strategy work.
2017 – 2018
Nairobi, Kenya
Cellulant Corp
Software Engineer — Payments & Automation Systems
→ Built backend payment infrastructure and automation systems that evolved into the scalable fintech products now used across Africa. This engineering foundation underpins a deeply technical approach to product leadership.
About
"I don't just ship features — I build the strategy, systems, and alignment that make great products inevitable at scale."

I'm Emmanuel Kabeya, a Senior Product Manager and Founder based in Lusaka, Zambia. Over the past 7+ years I've built a career spanning fintech, digital payments, energy research, and now digital health — always at the intersection of strategy, design, and execution.

My journey started as a Software Engineer at Cellulant building backend payment infrastructure, progressed through Product Owner and Senior PM roles owning platforms that now process $400M+ in transaction volume across six African markets, and has expanded into consulting (Qualis Digital Finance) and founding my own venture — Teladoc Zambia — where I serve as Chief Product Architect, bringing the same rigour of fintech product leadership to healthcare access.

A research role at Synove Energy in Mauritius sharpened the analytical and synthesis skills that now underpin my approach to user research and product discovery. I believe the best products come from a combination of deep domain knowledge, honest user empathy, and relentless focus on measurable outcomes.

Education
BSc Computer Science
Glasgow Caledonian University, Scotland
2017 – 2020
Entrepreneurial Leadership & Project Management
African Leadership University, Mauritius
2016 – 2017
Recognition
🏆
Make Possible Award — Cellulant (2021)
Recognised for launching Tingg proximity payments across six African markets.
⭐
5-Year Milestone Award — Cellulant
Awarded for delivering excellent products over five years at Cellulant.
Languages
English — Fluent Swahili — Conversational
🧭
Revenue-Driven Strategy
I connect product decisions directly to business outcomes. The $400M+ in transaction volume I've influenced came from rigorous prioritisation frameworks (RICE, MoSCoW) applied to decisions that actually moved revenue.
🤝
Cross-functional Leadership
I've led engineering, design, operations, and commercial teams through complex, multi-market launches — building alignment across cultures and time zones without losing execution speed.
⚙️
Engineering Foundation
Starting as a Software Engineer gave me the technical depth to collaborate credibly with engineering — translating business needs into feasible specs and avoiding the costly misalignment that slows most product teams.
🌍
African Market Depth
Six markets. USSD, mobile money, proximity payments, enterprise checkout. I understand the infrastructure, regulatory, and user-behaviour nuances that determine whether a fintech product succeeds or fails in Africa.
Toolkit

Tools & Skills

Design
Figma
Adobe Creative Suite
Miro
Prototyping & Wireframing
Design Systems
Interaction Design
Product Mgmt
Jira & Confluence
ClickUp
RICE & MoSCoW
Roadmapping
OKRs & KPIs
PRD & Spec Writing
Research & Strategy
User Interviews
Jobs-to-be-Done
Usability Testing
Go-to-Market Planning
Revenue & Monetisation
Market Expansion
Domain & Tech
Fintech & Payments
USSD / Mobile Money
Merchant Platforms
Supply Chain Finance
HTML & CSS
Agile / Scrum
Get In Touch

Let's build
something great

Whether you're looking for a product design partner, a fractional PM, or just want to talk about fintech product strategy in Africa — I'd love to hear from you.